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Advertising Programs Available from
The Baby Furniture Plus Association
The Baby Furniture Plus Association offers it program vendor partners the ability to get their message to the people who count most. The ultimate consumer. We do this by offering Advertising Segments. If you are interested in becoming a program vendor or advertising partner please contact our BFPA office to discuss.
The following is an overview of the 2011/2012 Ad Segment:
For our members we offer an online only custom catalog that they can print to hard copies.
The way we define custom is, they can pick any of the 35 plus pages that we have in the complete online catalog and they can rework those pages into a catalog tailored for each store. They also can link this to their online website. We can even take individuals own pages and insert them into this catalog. In addition, we can customize the front and back cover, including store logo and store information, so this product looks and in fact is done for each store exclusively.
The above mentioned projects are based off of the vendors participation in our yearly web catalog. There is a small fee for vendor participation. But the benefits include the ability to be in all of these projects as well as being allowed one full week per page on the BFPA web site. We also post your page on our Facebook page and link to twitter during your week of advertising. The fee per online page/ad segment is $1200. These funds are used for subsidizing the fees of the above projects. Store's costs are directly reduced by this participation. We have web design fees and hosting, graphic layout and design, and some images that need to be purchased. We have moved towards vendors having full pages as it makes it much easier to customize pages for our members.
We feel we have addressed almost every possible scenario to make something work for each member and be beneficial to our vendors. Hopefully, I have explained these offerings well, but please feel free to contact our BFPA office if you have further questions.
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